I was also very happy to see Chris comment about how building relationships with people has to come before sales can occur. That was music to my ears as my business is about facilitating relationships between two parties who can mutually benefit from one another.

I think the concept of developing and then facilitating relationships is all too often taken for granted by people or at least minimized in the grand scheme of things. If we take a look at Chris’s comments about relationships one would like to believe that there is inherent value associated with the ability to create and facilitate relationships which hopefully lead to sales.

Sarah is considered one of leading authorities on “Innovation” and how to improve processes in the workplace from an R&D standpoint to a human resources standpoint. Over the years she’s been invited by companies like Google, Microsoft, and Hewitt Associates to share the “secrets” of her great granduncle’s success.

Founded in 2004, Brenner Business Development is an international business development consultancy, which focuses on helping build business relationships across the Atlantic between the United States and Germany.

Recently, Brenner Business Development was featured in the March/April 2010 German American Trade, the official publication of the German American Chamber of Commerce,

You can download a PDF reprint of the article here German American Trade reprint.

Also on the board are members from Welch Allyn, Sensis, ConMed, HSBC, Haylor Freyer & Coon, the MDA and U.S. Commercial Services.

With the alliance in place, both companies will extend their service offering to new and existing client who are searching for entry into either the German or US marketplace respectively. “We are proud to provide easy access to our existing and prospective European customers who have an interest in the US market” said Fritz B. Hoering, Managing Partner of CEO advise GmbH. “Our valuable and affordable services are now available through BBD in the US and BBD’s services here in Germany. Even US federal states can take advantage of our service offering to help settle German firms in their territory.”

“We had common interests prior to signing the agreement today in Frankfurt” added Mark Lesselroth, Principal of BBD. “Having a permanent presence in Germany will allow us to better manage our US client needs that are looking to expand into Europe.”