I recently had the pleasure of being interviewed by Doug Zanger, (founder of xhang creative and contributor to Advertising Age) on the topic of businesses development. Since this subject matter is near and dear to me I felt this was a great opportunity for me to share some of my thoughts on new business development. [...]
Read Full Perspective Comments (0)Recently, Mark Lesselroth, principal of Brenner Business Development was the featured speaker at the Export New York forum, a venue that addresses international business topics. Mr. Lesselroth’s presentation dealt with doing business with Germany, Europe’s largest economy. The core message revolved around understanding the cross-cultural differences between the United States and Germany and how to [...]
Read Full Perspective Comments (0)Whether it’s your partner, friend or business colleague, communication is vital for a successful relationship. This holds especially true in the world of new business development. It’s come to my attention that all too often new business specialists appear to be on an island unto themselves and are only noticed when a new prospect is [...]
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